Peter O'Donoghue

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

What's the Difference Between Outsourced Marketing and a Fractional CMO?

Unravel the key differences between Outsourced Marketing and a Fractional CMO. Discover which is ideal for your Consulting business growth strategy.

CONSULTING MARKETING

Change Prospects Beliefs To Sell Consulting

Want to learn more from me? Here's a few options: Peter Peter O'Donoghue www.consultingrevenue.com and www.peterodonoghue.com Connect with me: On Linkedin: https://uk.linkedin.com/in/peterodonoghue 1. Grab a subscription to my free newsletter - if you aren't already It’s the roadmap to attracting

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Fractional CMOs: A Solution For Smaller Consulting Firms

Uncover how a Fractional CMOs could revolutionise your consulting firm.

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Is a Fractional CMO Expected to Do the Technical Marketing Work?

Uncover the truth about a Fractional CMO's role in technical marketing.

CONSULTING LEAD GENERATION

How To Create 5 New Consulting Clients From Your Warm Network

This is an easy to run sales and marketing campaign to launch a VERY SPECIFIC front end offer proactively to your warm network of contacts. If you follow the process you should be able to win 5 new clients in a very short time frame. All without ad spend, posting

CONSULTING MARKETING

How To Build A Go To Market Strategy For B2B Consulting Companies in 2023

Unleash your B2B consulting firm's potential in 2023. Discover transformative tips to craft a powerful Go-To-Market strategy

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

What's the Difference Between A Marketing Consultant and a Fractional Chief Marketing Officer (CMO)

Learn the key differences between Marketing Consulting and a Fractional CMO.

CONSULTING OFFER DEVELOPMENT

How a Brand NEW Solo Consultant Booked £170K+ in A Few Weeks - without a Website Or Posting On Social Media

What if I told you that generating over £170K in revenue in just a few weeks without a website is possible? I'm revealing the exact strategy one of my solo consultant clients used to achieve this impressive feat. But if you want to watch the interview first, then you can

CONSULTING LEAD GENERATION

Steal My £5K Ideal Client Profile (ICP) Workshop

Want to steal My £5K Ideal Client Profile (ICP) Workshop - or at least part of it? I've spoken to a lot of  consulting businesses recently who are increasingly seeking clarity on who their Ideal Client is. It seems to be a recurring theme in this time of change. To

CONSULTING OFFER DEVELOPMENT

A 2,260% increase in revenue in a week with little to no extra cost...

I can't stand most reality TV but I'm oddly drawn to a few programs on the Quest Channel. They are mostly about gold mining in Australia. I'm not a lifelong fan of gold mining but I can appreciate the culture of hard work, grit and determination in the pursuit of

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Introduction to Fractional CMOs: What You Need to Know

Uncover the secrets of Fractional CMOs. Empower your business strategy by understanding their role and benefits.

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

What Is the Difference Between a Chief Marketing Officer and a Chief Revenue Officer?

Navigating the corporate world can feel like deciphering a secret code. I'm here to help crack that code, specifically when it comes to understanding the roles of Chief Marketing Officers and Chief Revenue Officers. We'll peel back the layers, scrutinize their duties and capabilities, and compare these key leadership roles.

CONSULTING LEAD GENERATION

How To Use Sparkling Messaging To Convert Conversations To Consulting Clients

I'm sure you, like me. have been on a call or a networking event (can you remember those?) and you've been asked a question about what you do. You answer it but as soon as you've answered you think "Doh, I could have said it better than that". Or you

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Unleashing the Power of Fractional CMOs in Consulting

Discover how Fractional CMOs can revolutionise the consulting world.

CONSULTING OFFER DEVELOPMENT

How To Craft A Killer Offer Part 1

How well do you really know the ins and outs of your target market? How well do you understand what it's like to live a day in their shoes? In this article, I'm laying out the level of detail you should be able to provide on your target audience to

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Is a Chief Marketing Officer the Same as a Marketing Director?

How do you distinguish between two key roles: Chief Marketing Officer (CMO) and Marketing Director.

FRACTIONAL CHIEF MARKETING OFFICER (CMO)

Can a Fractional CMO Work Alongside an In-House Team?

Explore the dynamic synergy of a Fractional CMO working with an in-house team.

CONSULTING LEAD GENERATION

Selling To Peoples Self Interests In B2B Deals Is a Lie

If you sell to multi people decision-making units in a B2B environment, then you need to read this. I was listening to a B2B 'expert' yesterday telling a group that: "even though you sell to B2B you are really selling to people" - OK, I agree "and people are self-interested

CONSULTING LEAD GENERATION

1 Simple Way To Reduce Your Sales Cycle

Every business has experienced deals that seem to go on and on. What should have been a 'dead cert' to close in a few months ended up dragging on and on for months and months. You know there are many reasons why this can happen such as changing personnel in

CONSULTING OFFER DEVELOPMENT

How To Turn 1 Consulting Client Into 5

Many businesses get a client either from a referral or an inbound lead. They develop amazing results creating solutions for that client. The project finishes, and they then go on the hunt for a new client with little or no thought of using the experience and results of that client

CONSULTING LEAD GENERATION

Use This Simple Framework To Get A Meeting With Anyone

Here I am going to hand you on a plate the solution to prospects not wanting to have a meeting with you or engage in a discussion with you about your services. When I engage with clients they are very often fixated on low-level tactics such as how do we

CONSULTING LEAD GENERATION

Are you training your clients its ok haggling on price?

Why are potential clients haggling on price? Very often when i run training courses  there is always a big debate about the ‘P’ word. That’s right price. There may be many reasons someone haggles on price. Many you are aware of such as lack of a strong value proposition

CONSULTING LEAD GENERATION

Do you send cold emails for Prospecting?

Do you use email for your prospecting? When used correctly email can be a great way to open up new business. Unfortunately, very few salespeople can use email effectively to open up new business opportunities. I was reminded of this when I  received a typical badly structured sales prospecting email

CONSULTING OFFER DEVELOPMENT

Getting More Client Conversions From The Same Conversations

Do you want to convert more of the conversations you are already having to paying clients i.e Getting more from the same effort.